Property News tells the story why you are the best real estate agent in your local area
Episode 3 - "Does your marketing give you a point of difference?"
Episode 2 - "How to Win the UnWinnable Listing"
Episode 1 - "How to generate Listings"
How does Property News work for you?
It explains to a prospective client how you successfully sold a property like theirs, for the highest possible price in the shortest possible time, taking all the stress and anxiety out of the selling process.
Property News is like having your own personally written newspaper which:
1. Profiles your success
2. Keeps your clients up to date with market trends
3. Reveals why you're the best
4. Helps you grow your rent roll
What do consumers want from
their
real estate agent?
They need to know:
· How did you sell the property near them?
· What is your approach to today’s market?
· Will they get a good result through your office?
Does your marketing answer these 3 questions?
Because if not, every issue of Property News does.
Why are hundreds of agents using Property News?
While your fellow agents will be using the same old, tired, Just Listed, Just Sold flyers, and expensive half or full page advertisements in your local newspaper - even the occasional FREE market appraisal flyer jammed into letter boxes - you will be using
the most up-to-date marketing strategy available in the industry.
Instead of using the old familiar advertising techniques employed by every single agent in your area, which is little more than junk mail, your company will be utilising
a newsletter program that will inform your consumers about your successes in
the marketplace.
If you take away the coloured artwork of all the flyers being distributed by estate agents, they all look the same. There is no point of difference. So, how could a prospective client decide which agent to use without speaking to every company?
However, your Property News will go where you want it to go, when you want it to go, and it will say what you want it to say.
A powerful headline on the front page grabs the reader’s attention as a newspaper would and makes them pursue the full story on page 3. This will create a genuine point of difference and company awareness for your market area.
To find out how your office can make use of this innovative program please contact Ken Robinson, CEO - Publisher, on 02 4954 2100.
